Frequently Asked Questions

General Questions

What is is an online platform that enables anyone to invest in African agriculture from their smartphone. We have currently farms in Somalia where we are letting our global community to invest in livestock and greenhouse farms. We buy the animals for the users, plant the crops, sell the animals and the produce for our users. You can follow everything from our app.

Who takes care of the farms?

The farms are maintained by our team who are mostly former nomads employed by our local partner company.

Where are the farms located?

We currently have farms in Somalia and Kenya.

Who is behind is founded by Mohamed Jimale, a former nomad who turned IT professional. Mohamed moved to Sweden 7 years ago where he worked for the UN and started

Is a registered company? is part of ARI & GEEL LTD which is registered with Registrar of Companies in Nairobi, Kenya and our local company in Somalia is called ARI AFRICA LIMITED which is registered with the Ministry of Commerce and Industry in Mogadishu.

Who is your team in the ground?

We employ a team of former nomads through our local partner company . They are experts in livestock trading and herding. They take care of animals, monitor the local market, buy and sell animals for the owners.

Can I import my animals to my country?

Due to strict regulation it is unfortunately difficult to ship animals between countries.

Can I visit the farms?

Yes, if you are in Somalia or Kenya.

What can I do with app?

You can use the app to monitor your investment and follow its impact. You can see the farms you have invested in, animals, greenhouses, sell animals, follow the market prices and your balance. We continuously post updates from our operation. You can also use the app to send animals as a gift to friends and family or donate.

Where can I download the app?

The app is available for Android on Google Play and Iphone on Apple App Store. You can also use it from your computer by visiting:

About food investment

Do you take a commission from the revenues?

We make revenue sharing from the harvests. Investors get 70% of the net revenues and we take 30%.

Why is the investment ending after 18 months?

Due to the rough climate, we estimate that the greenhouses will need major renovations/reconstruction after this period. We will need to raise new funding to cover the costs of the new construction. In addition, we estimate that the investors will get their money back and a good profit after this period.

Is there a risk of losing my money?

Like most investments this carries risk. There is a risk that the harvests may not be as productive as we hope and other risks beyond our control such as security. However, we are doing our best to minimise these risks.

What will you grow at the farms?

We will grow mostly vegetables such as tomatoes, cucumbers, carrots etc.

How big are the greenhouses?

We are building different sizes depending on availability of land. The pilot greenhouse will be 644m2. 

Can I continue investing after 18 months?

Yes, you can re-invest your earnings in new or renovated greenhouses.

How will the revenues be distributed?

After each harvest, we will send a report to everyone who invested in the greenhouses which shows the total production, revenues and expenses. 70% of the net revenues will be distributed among the investors based on how much they have invested. We will deposit the money into each user's app account. Which they can request to withdraw or re-invest.

Why are greenhouses necessary to grow food here?

Although the soil is vertile but due to shortage of water, climte, insects and other problems, we have found greenhouses to be the most viable way to produce food in this area.

Why should I invest in this farm?

This farm will secure the basic vegetables needs of this community. In addition, it will create jobs and improve the livelihoods of this community. As an investor the potential to make a good return on your investment is also high. We estimate that investors could make between 20-40% ROI while making a real social impact.

About livestock investment

I have ordered animals, why do I not see them in the app?

Ordered animals can take several weeks for us to purchase them from the herders, move them to our farm and register them in the app. We will notify you by e-mail when your animals are added to the app. We appreciate your patience!

How can I profit from my investment?

The prices of the local livestock market are going up and down throughout the year. By following the local market prices through our app, you can decide to sell your animals for the best price and make a profit. Your animals will be maintained at our farms until they are sold. When you decide to sell your animals, we will pay you the average local market price you see in the app. No need to wait until the animals are taken to the market.

What is the estimated return on investment?

It depends on the type of animals you buy and the market conditions. You can use our simulation tool to get an estimate of how much ROI you can make and how big your impact will be.

How do I sell my animals?

You can sell your animals any time. When you decide to sell your animals, simply visit the app and press the sell button. We will pay you the current average market price you see in the app.

Can you make the decision to sell my animals for me?

No. Although we will take care of the logistics of selling your animals but you will have to make the decision to sell your animals from the app.

Do I have to sell my animals after sometime?

No. You can always keep your animals as long as you wish.

How do I get my money?

When your animals are sold, the money is added to your balance in the App Account. You can use that money to re-invest or request to withdraw. You can withdraw your money 12 months after your first sale as we need time to sell the animals in the local market. Revenues from camel milk will be paid every 3 months. If you request to withdraw we will verify your details and make the payment to your Bank Account. It can take up to 2 weeks depending on your location. The minimum withdrawal amount is $ 200.

What about taxes?

We pay taxes in Somalia when we sell the animals. However, we trust our customers to pay their taxes in their countries if applicable.

Does take a commission when I sell my animals?

Yes. takes 10% commission fee from the selling price. However, if you did not make any profits, we will not take a commission.

Do I have to pay recurring fees for maintenance?

All the fees to buy and care for your animals are included in the price you pay when you make the purchase.

Do I own specific animals?

No, but you own specific number of animals you purchased in our operation. That means, if you come to our farm and want to take your 5 goats, we will give you 5 goats.

What if animals die?

No worries. Since you don’t own a specific animals, this will not affect you personally.

About the impact

Can I see the impact of my investment?

Yes, in the app dashboard you can see statistics about how your investment makes a local impact.

Who are the farmers?

We buy animals from nomads who are livestock farmers in Somalia. Almost all of the livestock in Somalia are owned by the nomads.

How is making impact?

We are helping the farmers in several ways. The nomads face problems during dry seasons such as finding buyers for their animals which leads to lack of food and starvation. We help them by giving a new market for their animals and access to capital. We also create jobs for former nomads who work at our farms. We are also enabling our community to donate animals to former nomads who lost their animals to droughts.

How do you find the nomads?

The nomads have mobile phones and we have local coordinators who are responsible in keeping in touch with the farmers and buying animals.

How do nomads/farmers live?

The animals are the only assets that the nomads possess. When they need food they sell some of their animals in exchange for money or food such as rice, sugar etc. They drink milk and also sometimes eat their animals for meat. They move few times a year in search of pasture and rain.

How important is livestock for Somalia's economy?

Livestock corresponds to 40% of Somalia’s economy. Livestock is the mainstay of the country. About half Somalia's population of 12 million are nomads whose only assets are livestock.

About the local market

Who buys the animals in the local market?

We sell the animals to traders who export to other countries and local consumers. Somalia is the #1 exporter of goats and sheep in the world.

Who decides the prices in the local market?

Local livestock traders usually appraise the animals and offer the best price. There are a lot of negotiations and bargaining.

Where can I see the local market prices?

In our app you can see the current average market prices and historical changes. Prices are updated every Monday.

Does Somalia export animals?

Somalia is the world’s #1 exporter of goats and sheep. Every year Somalia exports around 5 million animals to countries in the middle east such as Saudi Arabia, UAE, Oman.

What is the local livestock market like?

Every town in Somalia has its own livestock market, where nomads bring their animals and traders buy from them. Animals are appraised by the traders and after intensive bargaining prices are agreed and payments are made.

What kind of animals are normally sold in the local markets?

Most of the animals sold in the market are male goats, sheep, camels, cattle. Some of the animals are bought for export and others for local consumption.

How are the payments made after a sale?

Nowadays, most payments in Somalia are made through the mobile. After a deal, numbers are exchanged and payments are transferred to the mobile depending on the quantity of animals.

How do you get the local market prices?

Every week our team calls the local livestock markets in towns close to our farms and then we make an average based on different quality of animals.

About the animals

What do animals eat?

The animals eat grass and other plants. They live in their natural habitat and are dependent on the nature. At our farms the animals also get extra food, water and medicine.

How many animals live in Somalia?

It is estimated that there are about 40 million livestock living in Somalia. Most of them sheep, goats, cattle and camels.

Who owns the livestock in Somalia?

Almost all of the livestock in Somalia is owned by pastoral nomads who live in the countryside.

Why do the nomads sell their animals?

Nomads need to sell their animals in exchange for food. The animals are their only asset.

Can I get pictures or updates from specific animals?

Unfortunately that is no longer possible as it has put too much workload on our local team.

Can I send animals as a present?

Yes, you can send animals to friends and family by just typing their e-mail address. They will receive a message from us.

Can I donate animals?

Yes. You can do that in the app. Our local team will then find a suitable recipient and send you a picture and a thank you note from them.

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